Strategic Growth.
Hands-on Execution.
Measurable Value Creation.
I transform your business into a profitable market leader and guide organizational transformation for measurable EBITDA improvement. CCW Advisory bridges the gap between strategic vision and effective operationalization.
Four Pillars for Measurable EBITDA Growth
and sustainable success.
Strategic Value Creation
Identification and activation of hidden value drivers — from product, sales and marketing strategy through operational excellence to strategic repositioning.
- Business Model Design & Strategy
- Revenue Logic Optimization
- Equity Story Refinement
Predictable Growth
Building scalable sales and marketing organizations and data-driven growth engines that generate sustainable growth.
- Growth Tactics
- Product, Marketing & Sales Re-Design
- GTM Operationalization
(Re)Organization & AI Processes
Transforming your organization into an agile, AI-integrated enterprise built on efficient processes. From quick wins to fundamental realignment.
- Operating Model Design
- Reorganization & Change Management
- AI Integration in (Agent) Workflows
Exit Preparation & PMI
Systematic preparation for M&A processes: EBITDA optimization, due diligence readiness, and strategic positioning for maximum multiples.
- Equity Story & Positioning
- Securing Revenue Potential
- Post-Merger Integration
Experience with Global Market Leaders & Champions










Collaboration
Two pathways to value creation, underpinned by deep and broad industry expertise.
Interim Executive
Mandate & Role
I operate as an executive management leader during critical phases or vacancies, ensuring your business continuity.
Value Proposition
Immediate stability and performance
- Vacancy Bridging: Securing management positions
- Crisis Management: Rapid stabilization and leadership
- Execution Focus: Rigorous hands-on delivery with P&L accountability — not theoretical concepts
- Stakeholder Alignment
Outcome
Implemented structures and value creation with seamless handover.
- Value Creation: Performance management aligned with strategy, budget, and VCP
- Structural Integrity: Optimized processes & organization
- Reporting: Implemented reports & board packs
- Succession Readiness: Turnkey handover
Consultant & Advisor
Mandate & Role
I provide consulting and sparring at eye level for advisory boards, boards of directors, PE/VC partners, and owners on strategic direction-setting.
Value Proposition
Strategic expertise for:
- PE/VC/Investors: Strategy, business model design, DD support, business plan review pre-investment/exit, advisory board
- CEO/MD: Strategy, GTM concepts, transformations, AI integration, advisory board
- Providers: Senior expertise for specialized mandates
Outcome
Ready-to-execute blueprints — actionable guidance for your implementation:
- Audit Reports: Crystal-clear as-is analysis & quick-win lists
- Transformation Roadmaps: Prioritized EBITDA levers with clear milestones
- Sales & GTM Playbooks: Modular toolkit for direct implementation
- AI Process Designs: Concrete strategies and blueprints for agent workflows & tool stacks
My Industry Expertise
Track Record
I deliver measurable value creation across diverse industries.
European BNPL Payment Solution (SaaS)
- Profitable Scale-Up & Transformation: 40% cost reduction and +133% MRR
- Tier-1 Partnerships: BNPL platform for top-tier institutions incl. Apple Financial Services and VISA.
- Repositioning with +60% sales volume
DACH Mobile Messaging & CPaaS
- Strategy & Repositioning
- Exit: Sale to publicly listed global player (€50M+ exit)
- Multiple expansion (8x to 11x multiple) and PMI across DACH & CEE.
EBITDA Optimization
- Growth Audit: Identification of +10% revenue and +15% EBITDA potential
- Strategic Business Plan: Development of a comprehensive transformation roadmap
- M&A Readiness: Pre-merger optimization and strategic realignment
Social Media Analytics (SaaS)
- Venture Build & Exit: Sale to global Top 5 market research firm
- Global Scaling: 120 FTEs across 4 countries and launch of integrated data products
- Generated over €15M in incremental revenue for the corporate portfolio
Global Analytics SaaS Unit
- Double-digit million revenue in year two
- Global blue-chip client base
- Integration of GfK data assets and transformation into SaaS solutions.
Agency Group (Advertising, PR, Market Research)
- DACH/CIS Market Build: Expansion into Russia
- Top-Tier Client Portfolio: Serving DPD, Hervis, Vienna Airport, Telefonica, Apple among others
- Top-10 ranked PR agency
About Me
In over 20 years of strategic and operational leadership—from dynamic start-ups through mid-market companies to global corporations—I have learned one fundamental lesson: The most brilliant strategy and the sharpest commercial approaches are worthless if they don't reach people. In a world rapidly transformed by AI, technology for me is never an end in itself, but rather the decisive lever for unlocking human potential. In dynamic VC environments, I prioritize radical execution over complex documentation. I don't build castles in the air—I build validated GTM engines that scale from day one.
I combine the analytical precision of the private equity environment with experience from roles as CEO and Managing Director in scale-ups and SMEs, where I have scaled organizations to up to 300 employees. My focus is always on sustainable EBITDA growth. Real change, for me, happens at the intersection where operational excellence meets motivated teams.
My approach to your transformation and value creation: I understand operationalizable strategies, the courage to focus, and efficient, AI-native processes as the central value levers of any organization. And the guiding principle is "Humans in the Driver's Seat": AI transformation doesn't mean 'replacing'—it means 'empowering'. I actively support cultural change (change management) to ensure workforce acceptance. Technology is the lever, but your people remain the engine. I create clarity through clear goals and binding commitments to actively bring teams along. This is how we unlock new dimensions of productivity synergistically—humanly, technologically, and economically.
FAQs
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